In the garage of a quiet family home, a 1967 Firebird sat for decades — not forgotten, but waiting. It had once belonged to a mother, whose love for the car made it more than just metal and chrome. When she passed, the keys were handed down to her son. He didn’t just inherit a car. He inherited a memory.
He wanted to restore it. Keep it just the way she remembered it.
But then he met the team at NW Crafted Interiors — one of the most forward-thinking names in the world of automotive interior designer— and everything changed.
From Restoration to Reimagination
What began as a simple restoration quickly evolved into something far more ambitious. As the conversations deepened, the team at NW Crafted didn’t just ask what the Firebird had been — they asked what it could be.
Could it honor the past, while embracing the future? Could it tell her story — not through a return to the original, but through an interior that blended emotion, innovation, and timeless craftsmanship?
The client said yes. And so began a journey of transformation.
Designing Emotion Into Every Inch
For NW Crafted Interiors, this wasn’t just a custom job — it was a tribute.
Every panel, seam, and stitch was designed from scratch. The interior didn’t follow a template. It followed a feeling — one rooted in legacy, love, and letting go.
They chose Alcantara — a luxurious, technical material — and developed a proprietary way to perforate and layer it, combining it with rich black leather and hand-sewn blue stitching that echoed the car’s custom paint. These weren’t just aesthetic choices. They were storytelling decisions.
- The dashboard and center console? Designed in CAD and 3D printed with futuristic precision, then finished by hand.
- The door panels? Crafted with aluminum foundations and laser-cut acrylic speaker grills, marrying structural integrity with visual beauty.
- And the hardware? You’ll never see it — by design. Every fastener was hidden. Every line, seamless.
This was the signature of an elite automotive interior designer: invisibility in execution, intimacy in impact.
SEMA 2023: A Stage Set for Stories
In Las Vegas, under the blinding lights of SEMA 2023, the Firebird rolled onto the stage.
Surrounded by thousands of builds, from million-dollar supercars to radical one-offs, it didn’t just stand out because of what it looked like. It stood out because of what it meant.
Judges noticed. Attendees stopped. And when NW Crafted Interiors was called to the stage to receive the Alcantara Award, it wasn’t just recognition for design or execution — it was validation that heart still matters in this high-tech world.
A Build That Breathed Life Into a Legacy
For the client, the final reveal was overwhelming. He sat in the driver’s seat of a car that no longer belonged to the past — it now lived in the present, pulsing with emotion, memory, and craftsmanship.
The spirit of his mother was still there. Not in a replica of what once was, but in a new expression of what always had been.
And that, perhaps, is the greatest achievement an automotive interior designer can hope for — to transform materials into memory. Fabric into feeling.
Where the Road Leads Next
The Firebird is far from done. It’s set to appear at the Goodguys Nationals, and soon it will compete in the elite Barrett-Jackson Cup. But even without another trophy, it’s already a legend — not just for what it is, but for how it came to be.
And for NW Crafted Interiors, this is only the beginning. With every stitch and panel, they continue to redefine what’s possible in the world of custom interiors. Because when vision meets empathy — and technology meets tradition — a car becomes a canvas.
Let Us Tell Your Story
If you’re ready to transform your own vehicle — to create something that doesn’t just look extraordinary but feels deeply personal — reach out to NW Crafted Interiors. Let’s build not just an interior, but a story worth driving.
Transform Your Vision into an Award-Winning Interior The Alcantara Award-winning Firebird isn’t just a milestone for NW Crafted Interiors — it’s a turning point in how we view interior design in the automotive world. Through the skilled hands and visionary minds of an expert automotive interior designer, a once-forgotten muscle car became a rolling work of art. See the designs everyone’s talking about—your dream space starts here. Explore more of our award-winning designs here and let us bring your vision to life.